If you want your eCommerce store booming with business in 2013, then check out some hot tips. These tips when implemented effectively aid in flourishing online store. Based on the current market trends, these tips are a sure shot hit.
Following are the hot tips for eCommerce store in 2013:
Clean web design: The design of the eCommerce store should be clear, clutter free and attractive. It should give detailed information about the products with a clean and clear display. Dazzling in look with user friendly navigation, plug-ins, modules the site should load fast to retain the viewer attention.
Support Unified branding: The uniqueness of the web store will make it famous by creating a lasting impression. Make an exceptional logo, design or caption to create a brand image of the store. Something what Nike, Reebok and Google have already done. This would establish a connection with the customers and leave an impression on their mind.
Fresh content: Search engines focus on the content rather than the images. The eCommerce store must have fresh non plagiarised content so that the crawlers can like it. This is your sure shot formula to get high rank on the SERP. Remember the funda of 'no duplication of content' and make your site search engine friendly.
Be Responsive: The eCommerce site should be accessible on all mobile devices like smartphones, tablets, PDAs to enhance the access to vaster audience. This would earn you loads of traffic as you will be viewed by customers from all sides and devices.
Cloud computing: You can now host your data on the Internet cloud accessible at a particular bandwidth. Instead of full time server, the cloud is a better idea as you have to pay for the use only. This is an economical solution as you have to pay less when there is low traffic. Thus, cloud computing is fast and economical for data transfer in the eCommerce store.
Be there on social network: After the store is set, the role of marketing comes into picture. Utilise the popular social media resources like Facebook, Pinterest, LinkedIn, Tumblr, Twitter etc. Pinterest with the characteristic property of image sharing tool is apt for any eCommerce store.
Stay away from over optimisation: Search engines do not prefer unnecessary optimisation, excessive keywords and back links. So, go for genuine marketing and optimisation of your eCommerce store for a longer life span on search engines.
All these tips when implemented would surely bring great business for web stores in 2013!
Jack B is an ecommerce store design and development expert running a leading web development company in Melbourne. He often tweets and blogs about latest tips and trends in web design and web development industry.